Agri-Food Open Innovation Day

Milan, Italy - March 27, 2014

4th edition of the Open Innovation appointment dedicated to the Agriculture and Food & Beverage industries

Intesa Sanpaolo is organizing the fourth edition of the Agri-Food Open Innovation Day, to be held on Thursday, March 27^th 2014 at Palazzo Besana, Piazza Belgioioso 1, Milan (Italy).

The event is part of a series of appointments focused on the main "Made in Italy” sectors, aimed at supporting companies in the acquisition of new competitive advantages to successfully operate in both domestic and international markets. This new initiative joins the existing “Start Up Initiative” events, which are specialized by technology.

Event focus:
- to provide an overview of the latest developments in the agri-food industry, which is becoming increasingly strategic at the global level
- to showcase cutting-edge technologies and innovative services applicable to this industry
- to offer a unique opportunity for evaluating one’s own strategic positioning in a fast-changing competitive environment.

The event is addressed to Italian and international companies, institutions and investors, and it is a unique opportunity for all who wish to gain insight on the Italian agri-food sector, its dynamics and its consumer trends. Participants will also have a chance to learn about some of the most promising innovative projects (start-ups, spin-offs) selected according to the industrial applicability of the technologies to this field.

The event will be mostly held in English but a translation service to Italian will be provided.

Please find attached the agenda of the day and a map to reach the venue.

Participation confirmation welcome: please write to startup@intesasanpaolo.com.